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article - ecommerce technology partner

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Acquity Group and Lonely Planet Sign Commerce OnDemand(TM) Agreement; Companies will collaborate on next generation e-commerce storefront

495 words

21 June 2006

09:07 AM

PR Newswire (U.S.)


Copyright © 2006 PR Newswire Association LLC. All Rights Reserved.


CHICAGO, June 21 /PRNewswire/ -- Acquity Group, a leading provider of business and technology solutions that optimize business performance announced today that it signed a multi-year Commerce OnDemand(TM) agreement with Lonely Planet, the world's premier independent travel company.


"Our choice to partner with Acquity Group reflects their market leading position and track record in providing world class e-commerce solutions," said Cameron Holland, Global Ecommerce Manager of Lonely Planet. "We are excited about the partnership with Acquity Group as we enhance our online experience for the benefit of our customers," adds Holland.


"Lonely Planet is a brand recognized around the world as a premier provider of travel information -- we are very excited to partner with them on their next generation e-commerce site," said Chris Dalton, Acquity Group CEO. "Our Commerce OnDemand solution will allow Lonely Planet to administer their storefront more efficiently and take advantage of the growing opportunities in online channels," added Dalton.


Acquity Group will create and host the new Lonely Planet e-commerce storefront utilizing Commerce OnDemand. Commerce OnDemand combines Ecometry's Blue Martini -- the best-of-breed e-commerce software -- with Acquity Group's extensive e-commerce expertise. Commerce OnDemand provides retail consumers with the ability to easily create, update, and manage the promotion of their merchandise -- all without worrying about the technology behind the solution.


About Acquity Group


Acquity Group is a leading provider of business and technology solutions designed to optimize business performance. Its consultants deliver measurable results to top-tier organizations by streamlining processes, fueling efficient internal collaboration and aligning systems for maximum revenue generation. Its clients include American Express, JP Morgan, McDonalds, Nautilus Inc., RadioShack and Shimano. Acquity Group is headquartered in Chicago, IL and has offices in Irvine, CA, Overland Park, KS and Scottsdale, AZ. For more information, visit http://www.acquitygroup.com/ or http://www.commerceondemand.com/ .


About Lonely Planet


Lonely Planet is the world's leading independent global travel information provider and publisher headquartered in Melbourne, Australia, with regional offices in the US and UK. Founded in 1973 by husband and wife team Tony and Maureen Wheeler, the company publishes over 600 titles in English and sells more than 6.5 million books a year in 118 countries. Lonely Planet has an award-winning website and online digital image library. Each year, more than 200 authors from over 20 countries research the world over and provide expert information. LonelyPlanet.com is the world's premier travel site containing thousands of pages of rich information from authors and travelers, and attracting over 10 million visits each month. For more information, visit http://www.lonelyplanet.com/ .


Acquity Group


Web site: http://www.acquitygroup.com/http://www.commerceondemand.com/http://www.lonelyplanet.com/


CONTACT: Matt Schmeltz of Acquity Group, +1-312-427-2040,matt.schmeltz@acquitygroup.com

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